In October, Azura was contracted by NOAA Fisheries to provide communications, outreach, and education program management and products support to the NOAA Fisheries Office of Communications. This office communicates NOAA Fisheries’ efforts to conserve and sustainably manage the nation’s marine resources through proactive communication of the agency’s regulatory decisions and scientific research results. In partnership […]
Changing Behavior in a Changing Climate: Lessons from the 2021 Conservation Marketing Conference
Azura employee Rebecca Ingram attended the Conservation Marketing Virtual Conference in October. The event offered three days of live talks, keynote speeches, and plenty of discussion centered on research that uses social marketing strategies to influence public behavior to help advance environmental conservation goals. Social marketing is defined as a process that uses traditional marketing […]